A Podcast about Marketing Struggles and Creative Solutions

Join co-hosts Jake Braun and Mirela Setkic, who own and operate Kapok Marketing, as they discuss business owners’ marketing struggles and solutions, and other business-related topics. They share their own stories and advice about running a local business, and interview other entrepreneurs and influencers in the Tampa Bay area.

Latest Episode


April 16, 2019 - Episode 25

Top 7 Things You Need To Know About Blogging as a Business

Blogging can be a great digital marketing tool for a business. Jake and Mirela discuss the top seven things they think are important for all businesses to consider when blogging. First, they explain that anyone can blog. Learn how blogging helps shape your brand, improve SEO, and helps to connect with customers. We’ll also explore how its a good omnichannel strategy. Discover how to take control of your digital marketing with blogging and get a positive ROI.

Episode Archive


June 7, 2018 - Episode 1

Gotta Risk it to Get the Biscuit (When Starting a Business)

Taking strategic risks in business are an absolute must. Starting any business is a risky endeavor. Even smart well-capitalized people can fail. Many people told us not to do it, but we did it anyways. Learn how we managed to accept and manage risk as we started our marketing agency, Kapok Marketing.

May 31, 2018 - Episode 0

Talking to Ourselves; Who Are Jake Braun and Mirela Setkic?

Is it harder to get customers or podcast listeners? Who are we and why do we have a podcast? Do we even know anything about marketing or business? Let’s dive into that and more on this lonely zeroth episode. Wish us luck!