Why are Customers Always Right?
Gone are the days of mass-market advertising that appealed to homogenized tastes and offered few product choices. Companies now focus on the total customer experience. We […]
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Customer Loyalty
How Rapid Growth Can Cause Businesses to Ignore Their Customers
Customer acquisition, order fulfillment, and customer support are the most important pillars of most businesses’ humble beginnings. Then, things start to take off, often faster than […]