How Local Retailers Can Compete with Amazon and Win During the Holiday Shopping Season
It is no secret that Amazon is an e-commerce powerhouse. It is estimated that more than 197 million people around the world visit Amazon each month. […]
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Black Friday and Small Business Saturday Marketing Tips for Local Businesses
Black Friday is almost upon us! As a local business if you want to compete with Amazon you need to start preparing early. This is especially […]
What is the Difference Between a Target Market and Target Audience?
Your product or service isn’t for everyone. When it comes to identifying your customers, you may be thinking the more the merrier. I’ll promote my business […]
What is Omnichannel Marketing?
If you listen to digital marketing gurus, you know that omnichannel marketing is critical to your success as a business. But is it really? There certainly […]
What You Can Learn About Marketing from Fyre Festival
Everyone has heard about the colossal failure of Fyre Festival. It was billed as a “luxury music festival.” It was held on a private island. It […]
Don’t Read This Blog Post If You’re Not Ready to Learn Why Most Businesses Fail
Most business owners are going to hate this blog post. They are not going to like what they read. Hopefully, the title will keep those business […]